Alfredo Alonso is a Cuban-born media executive. He has held numerous senior management positions in Spanish-language media publishing, radio, television and event management. He is known as an innovator of new products to reach the U.S. Hispanic media marketplace.

Alonso’s career in Spanish-language media started in 1989 when he established a weekly Spanish trade publication Radio y Musica based in Tampa, Florida. Radio y Musica became known as the Spanish language Billboard for being the first to create weekly charts by Spanish music formats.

In 2004 Alonso became Senior Vice President for Clear Channel Radio. In a two-year period Clear Channel Radio converted 25 stations to become a leading Spanish language radio provider in the US.